THRIVE Optics ZeroTech Thrive 3-12x44 PHR 3 SFP Riflescope

Discover the pinnacle of optical innovation with THRIVE Optics. The ZeroTech Thrive 3-12x44 PHR 3 SFP riflescope delivers precision, durability, and outstanding value for shooters and hunters worldwide, featuring cutting-edge technologies like ZEROPLEX, PHR 3, and SFP Mildot reticles. Built around a robust 30mm tube, this scope is designed to provide repeatable performance across varied environments and lighting conditions, ensuring you stay confident from first light to last descent.

Every Thrive optic is engineered to withstand the harsh realities of field use. The Weathershield lens coating protects against moisture, scratches, and glare, preserving clarity in rain, dust, or bright sun. A soft neoprene cover accompanies each scope, safeguarding the objective lens during transport and rugged hunts. With a focus on reliability, ZeroTech has calibrated the turrets to a precise 0.25 MOA for clean, predictable adjustments, and the internal tracking delivers confident holdovers across a broad range of distances. This is precision hunting optics redesigned for fast, practical field use.

The Thrive 3-12x44 is designed for hunters and shooters who demand adaptable performance. You can choose among the PHR 3 SFP reticle, the classic ZEROPLEX reticle, or a traditional SFP Mildot reticle, all tailored to different shooting styles. The PHR 3 reticle brings the precision mindset of modern optics into a simplified format that remains highly effective for snap shots and rapid target acquisition. If you prefer a mil-based approach for range estimation and long-range planning, the SFP Mildot reticle provides reliable calibration across distances. For those who value speed and minimal clutter, the ZEROPLEX reticle offers a clean sight picture with fast target engagement in a wide variety of hunting scenarios.

• 30mm maintube: rugged construction for sturdy mounting and dependable tracking
• 61 MOA combined internal elevation and windage adjustment (60 MOA elevation, 60 MOA windage) for versatile long-range performance
• 0.25 MOA turret increments: precise, repeatable adjustments for accurate holds
• Parallax adjustment range from 10 meters to infinity: speed and accuracy across close and distant targets
• Second focal plane (SFP) reticle options: ZEROPLEX, PHR 3, and SFP Mildot to suit multiple shooting styles
• PHR 3 SFP reticle: streamlined precision ideal for high-speed shots on moving game
• ZEROPLEX reticle: quick, uncluttered sight picture for fast engagements
• Non-illuminated reticles: consistent visibility across varied light conditions without power requirements
• Weathershield lens coating: robust protection against moisture, abrasion, and glare
• Soft neoprene cover and premium microfiber cloth included: keep optics protected and clean when on the move
• Specifications tuned for hunting and field use: 3-12x magnification, 44mm objective, 30mm maintube, and an exacting build quality

What’s inside the scope

The ZeroTech Thrive 3-12x44 SFP rifle scope is designed for field reliability and precise performance. Its focal plane is Second (SFP), which means the reticle size remains constant as you zoom. This setup, combined with the included reticle options—PHR 3, ZEROPLEX, and SFP Mildot—gives you the flexibility to tailor sighting to your shooting discipline, whether it’s quick-drive shooting on moving targets or measured, long-range engagements. The magnification range of 3-12x covers everything from close-range stabilization to extended-range testing, while the 44mm objective lens balances light transmission with a compact profile. The 30mm maintube contributes to rigidity and compatibility with a broad array of mounts and rings.

In the field, reliability matters as much as precision. The Thrive 3-12x44 is built to endure adverse weather and rough handling. The Weathershield coating protects against dew, rain, and scuffs, helping maintain a crisp viewing image when you need it most. The included soft neoprene cover provides a quick, protective layer during transport and storage, so you can focus on the moment rather than equipment concerns. The 60 MOA internal elevation and 60 MOA windage adjustments offer ample adjustment travel for dialing in your zero and compensating for height and distance without sacrificing turret feel or accuracy. The 0.25 MOA turret index value keeps tracking intuitive and repeatable during rapid engagements or long-range sessions.

For hunters who venture into varied terrain and lighting, the PHR 3 SFP reticle strikes a balance between precision and speed. The PHR 3 retains the essential benefits of the PHR II reticle in a simplified format, enabling precise holdovers and rapid reticle interpretation. If you’re more comfortable with a mil-based layout for ranging and ballistic calculations, the SFP Mildot option provides clear mil markings aligned with modern ballistics practices. The ZEROPLEX reticle remains a favorite for shooters who prize speed and simplicity without sacrificing accuracy in dynamic shooting scenarios.

Technical specifications at a glance

• Magnification: 3-12x
• Objective lens diameter: 44 mm
• Maintube diameter: 30 mm
• Focal plane: Second (SFP)
• Reticle options: ZEROPLEX, PHR 3 (SFP), SFP Mildot
• Zero stop: No
• Internal elevation adjustment: 60 MOA
• Internal windage adjustment: 60 MOA
• Parallax adjustment range: 10 m – infinity
• Exit pupil: 14.4 mm (low) to 3.7 mm (high)
• Eye relief: 85–91 mm
• Field of view @ 100 m: 12.2 m (low) to 3.0 m (high)
• Objective outer diameter: 51.0 mm
• Ocular outer diameter: 43.5 mm
• Weight: 607 g
• Included items: Soft neoprene cover, instruction manual, premium microfiber cloth
• Illumination: No

Whether you’re pursuing big game, varmints, or long-range targets, the THRIVE 3-12x44 SFP riflescope from THRIVE Optics delivers dependable performance under demanding conditions. Its combination of high-quality glass, rugged mechanicals, and versatile reticles makes it a smart choice for a wide range of hunting and shooting applications. The deliberate design choices—from the 30mm tube to the sturdy Turrets and the non-illuminated reticles—support a clean, reliable sight picture and repeatable results when it matters most.

Elevate your field optics with THRIVE Optics and explore the Thrive line to find the reticle that matches your hunting style and range expectations. The ZeroTech Thrive 3-12x44 PHR 3 SFP is built for hunters who demand precision, speed, and value—so you can focus more on the shot and less on the equipment. Discover the difference in clarity, build quality, and field-ready performance today.

Ready to upgrade your setup? Explore THRIVE Optics now and elevate your hunting experience with the Thrive 3-12x44 SFP riflescope.